Lord's South Beach to Open the Cha Cha, A Gay Pool Club

Miami Beach, FL - With spring less than a month away, it is time to gear up for a sizzling season of the scantily clad and gorgeous, showing off their beautiful bods while enjoying delicious cocktails at Miami's hottest poolside venues.

On Sunday, March 18th Cha Cha Rooster at The Lords South Beach will offer South Florida's discerning gay reveler with a chance to become an exclusive member of the Cha Cha Club, the only club membership of its kind for the gay community with access to the pool at The Lords South Beach, complimentary cocktails, private event invitations, restaurant discounts, and so much more.

A limited amount of memberships will be made available to South Florida locals on Sunday, March 18th from 4 p.m. to 7 p.m. during the official launch party for the Cha Cha Club and the new Sunday afternoon pool party.

The Cha Cha Club will provide discerning sun worshipers with an exclusive pool and patio where they can enjoy a refreshing cocktail, delicious fare, and hear some incredible beats by South Florida's hottest DJs. But before poolside cocktailers start shopping for that sexy swimsuit at Cha Cha Rooster's official swimwear partner, Creative Male, here's a little taste of what the Cha Cha Club membership has to offer:

� Access to the pool area and adjacent bar seven-days-a-week

� Exclusive access to the Sunday pool party, one complimentary cocktail, one complimentary towel, and ice water

� 15 percent off menu items, seven-days-a-week upon presenting their membership card

� First drink as a 2-4-1, seven-days-a-week upon presenting their membership card

� Members will have access to private events held at Cha Cha Rooster and The Lords South Beach

� Priority seating and reservations

� "Members Only Drink Special" on Sundays

� 20 percent off all swimwear and in-store purchases at Creative Male

Gather your friends, grab your tanning lotion, and throw on your most scandalous swimsuit on Sunday, March 18, 2012 from 4.p.m to 7 p.m. as Thomas Barker of TEB Entertainment hosts the launch of Cha Cha Rooster's new Sunday pool party and Cha Cha Club Membership Program.

Guests will enjoy complimentary vodka cocktails from 4 p.m. to 5 p.m., while international DJ sensation, Oren Nizri will keep guests moving all afternoon long. The highlight of the soiree is sure to be the fashion showcase, as Creative Male previews the sexiest swimwear looks of spring 2012 throughout the event.

Cha Cha Rooster restaurant at Lords South Beach hotel brings a globe-trotting international cuisine and sensational vibe to South Beach. This lively local dining destination is refreshingly free of attitude and welcoming to all. Its menu takes an inventive spin on traditional French favorites and features light, bright, unfussy fare and delicious signature cocktails at reasonable prices in a teaming yet intimate atmosphere.

Attracting hotel guests and locals with its chic, casual ambiance, the restaurant serves breakfast, lunch, and dinner daily. Cha Cha Rooster is located 1120 Collins Avenue, Miami Beach, FL 33139; inside The Lords Hotel.

International DJ/Producer Oren Nizri is no stranger to the American club music scene. When not traveling, the Israeli spinmaster can almost be described as omnipresence, amplying his vivacious beats in the most successful venues around the globe.

Developed in Israel and polished in Europe, the DJ phenomenon moved to South Florida in early 2003 when he realized that his signature style of music, a blend of soulful, deep and European funky house that progresses into big room and high energy tracks with sexy and uplifting vocals was perfectly suited for the American club scene.

Oren Nizri is currently the Resident DJ and Producer of Give Me A Beat Productions, which is an entertainment related marketing company based in Miami Beach that specializes in the areas of artist management, event planning, marketing, public relations and music production. Oren Nizri is also one of the resident DJs of The Manor Complex in Fort Lauderdale, South Florida largest dance club.

Creative Male has a great selection of swimwear, underwear, workout wear, shirts, tanks and shorts. They also carry jewelry and watches. They offer lines such as Diesel, Whittal & Shon, Andrew Christian, Pistol Pete, Tulio and many more. They are located at 222 NE 25th Street, Suite 106, Miami, FL 33137. Telephone number - (305) 573 - 3080.

To inquire for information and reserve your membership, please email [email protected].

Please visit www.facebook.com/chacharooster for more information.