March 29, 2012
Swarovski's New Flagship Store in Vienna
Mark Thompson READ TIME: 2 MIN.
VIENNA, Austria - In the heart of Vienna, a new inspirational store of Swarovski awaits you: a fantasy world of crystals, a fusion of stunning jewelry and artistic installations. Swarovski Wien entices into a shopping landscape on three levels displaying jewelry, accessories, decor objects and figurines and enchants with magical installations from world renowned artists.
Swarovski has come to be the universal symbol for the unique beauty and brilliance of crystals. Get surprised by the new Swarovski Wien store, an extraordinary concept of amazement and shopping, and immerse yourself into a glittering world far beyond from everyday life ... directly in the heart of Vienna.
Already from outside, the revolutionary exterior facade with its millions of crystals illuminated by LED light modules fascinates with a unique sparkling effect. Irregularly positioned cubes reaching out into the street and permeating the exterior facade host marvelous art works.
As one of the largest Swarovski stores worldwide, Swarovski Wien offers the entire product range in addition to changing installations created by internationally renowned artists and designers. In the stylish ambience of the Mo�t & Chandon first floor bar finish off your voyage of discovery through the world of crystal with a sparkling glass of champagne.
LINK: Swarovski Wien
A long-term New Yorker and a member of New York Travel Writers Association, Mark Thompson has also lived in San Francisco, Boston, Provincetown, D.C., Miami Beach and the south of France. The author of the novels WOLFCHILD and MY HAWAIIAN PENTHOUSE, he has a PhD in American Studies and is the recipient of fellowships at MacDowell, Yaddo, and Blue Mountain Center. His work has appeared in numerous publications.
