Dolly Parton Movie a Hit for NBC

David Bauder READ TIME: 2 MIN.

Family-friendly programming is doing well this holiday season for NBC, which has a rare three-week winning streak in the television ratings.

The Dolly Parton movie, "Coat of Many Colors," reached more than 13 million viewers. That landed the program in the Nielsen company's weekly Top Ten last week, and exceeded the viewership for the live production of "The Wiz" earlier this month. Preliminary ratings show that NBC did well on Monday night with the Adele concert special.

Michael Buble's "Christmas in Hollywood" on NBC was the week's top-ranked holiday program.

The less family-friendly "Victoria's Secret Fashion Show" on CBS was seen by 6.6 million viewers, Nielsen said.

NBC averaged 8.6 million viewers in prime time. CBS had 8 million viewers, ABC had 4.5 million, Fox had 4.3 million, Univision had 2 million, the CW had 1.7 million, Telemundo had 1.6 million and ION Television had 1.3 million.

ESPN was the week's most popular cable network, averaging 3 million viewers in prime time. TBS had 2.11 million viewers, Fox News Channel had 1.92 million, AMC had 1.79 million and USA had 1.67 million.

NBC's "Nightly News" topped the evening newscasts with an average of 9 million viewers. ABC's "World News Tonight" was second with 8.5 million and the "CBS Evening News" had 7.5 million viewers.

For the week of Dec. 7-13, the top 10 shows, their networks and viewerships: NFL Football: New England at Houston, NBC, 20.99 million; "Sunday Night NFL Pre-Kick," NBC, 16.25 million; "The Big Bang Theory," CBS, 15.27 million; NFL Football: Dallas at Washington, ESPN, 14.15 million; "The Voice" (Tuesday), NBC, 13.13 million; "The OT," Fox, 13.05 million; Movie: "Dolly Parton's Coat of Many Colors," NBC, 13.03 million; "The Voice" (Monday), NBC, 12.25 million; "Football Night in America," NBC, 11.95 million; "NCIS," CBS, 11.42 million.


by David Bauder

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